Open House. Hospitality, reimagined.

Open House transforms KFC's physical experience through contemporary architecture, social-minded spaces, and frictionless service designed for a new generation of guests.

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Industry

Food & Drink

Services

Concept Design & Strategy
Environmental Design
Art Direction
Wayfinding & Communication Design
Design Documentation

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The Legacy, Liberated

Built for evolving customer habits.

Modern Hospitality

Inspired by the art of hosting.

Experience-Centric Design

Moving beyond a transaction.

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“I’m so grateful for the insight and inspiration ROWE brought to this initiative. The sessions with your team were always a highlight and the finished result is remarkably true to the vision.”

Catherine Tan-Gillespie
President, KFC U.S.

Saucy

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